Dan Roam presented the fundamentals of his book “The Back of the Napkin, Solving Problems and Selling Ideas with Pictures,” … More
Category: Customer Experience
A Journey-Centric Approach to Customer Experience
The promise of completely understanding how and when a customer chooses to interact with your brand is the ultimate holy … More
“The Power of Keeping Customers at the Center of your Business”
Historically, the advances of technology innovations have driven the priorities of technology companies when designing and delivering new products and … More
Customer Experience as a Corporate Strategy
The topic of Customer Experience has become increasingly more common and central to the conversation between consumers, business owners, and … More
Modern Business Strategy, Experience, and Design 