How Thinking Like a Designer Can Create Sustainable Advantage

At the core of Roger Martin’s latest book, “The Design of Business: Why Design Thinking is the Next Competitive Advantage” … More

Competing on the Edge: Strategy as Structured Chaos

The perspective outlined in the book “Competing on the Edge” by Shona L. Brown and Kathleen M. Eisenhardt proposes a … More

Radical Candor and Growth Management

Kim Scott’s “Radical Candor” is the manager’s day-to-day playbook for building a team culture that accelerates execution by prioritizing two … More

Innovation Metrics: “What Gets Measured Gets Done”.

Einstein: “We cannot solve our problems with the same thinking that created them.” Let’s first understand the 3 key measurement … More

A Journey-Centric Approach to Customer Experience

The promise of completely understanding how and when a customer chooses to interact with your brand is the ultimate holy … More

“The Power of Keeping Customers at the Center of your Business”

Historically, the advances of technology innovations have driven the priorities of technology companies when designing and delivering new products and … More

Build, Buy, Partner Strategy Decisions

The Build, Buy, Partner Decision is one of the most important frameworks a strategic product manager can leverage across their … More

Customer Experience as a Corporate Strategy

The topic of Customer Experience has become increasingly more common and central to the conversation between consumers, business owners, and … More

Integrating Business Strategy and Design Disciplines

In my ongoing search for how design meets business, I found “Designing for Growth” by Jeanne Liedtka and Tim Ogilive … More